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Missing Persons Advocacy Network Launches ‘Missed Birthdays’ Via WhiteGREY And Finch
Campaign Brief, 11 November 2019
MPAN launched the “Missed Birthdays” campaign with whiteGREY and Finch to raise awareness about the emotional toll of ambiguous loss. The campaign features films of loved ones sending messages to missing persons on their birthdays, highlighting the ongoing pain families endure. It encourages donations to support the training of professionals who assist those affected by this unique form of grief.
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